Image by Charl Folscher

Who & Why

As a leader in the industry, 100 Proof Beverage Co. has a wealth of knowledge and expertise that’s incomparable. We utilize this experience to provide both companies and individuals with quality and innovative products they can truly count on.

After spending our careers and lives inside of restaurants, as distributors, and as suppliers we realized a lot along the way. Particularly, there is a better way this business can be done... so we did it! 

We are a team with over 55 years experience in restaurants FOH, BOH, management, training, catering, ownership. We also have decades of experience in distribution and as a supplier in the beverage industry! We are experienced in all areas.

We believe the beverage industry has been broken for years. We have created a proprietary technology and process that allows streamlined integration to restaurants, bars, distributors, and supplier. Truly changing the industry is what we are doing!